Mr. Irrelevant?

While Senator John McCain leads both Barack Obama and Hillary Clinton in national polls, McCain has become rather irrelevant since he sewed up the Republican nomination. Except for the occassional bad press, most of the media's attention is focused on the battle between Obama and Clinton. This infighting obviously benefits McCain since he does not have to focus on a primary opponent for the Republican nomination, he can continue to raise money for the general election, and he can focus his attacks on both Obama and Clinton. However, in order for McCain to remain "relevant" in the eyes of the electorate at large, he needs to stay in the news. It's too early for McCain to choose a vice presidential running mate at this time, but what he can do is unite the Republicans behind him and pick off Democrats and independent voters by giving speeches once a week around the country on the relevant issues of the campaign, namely, the economy. the housing crisis, the credit crisis, health care, the environment, the situation in Iraq, etc. and how intends to solve these problems. Since McCain is not a gifted orator this strategy allows him time to hone his message before the general election in November while drawing stark contrasts between himself and his opponents. It also keeps him in the news. With so much time on his hands before the election, if McCain does not use this time wisely, he may become "Mr. Irrelevant".